Privacy policy

Barelya operates this store and website, including all related information, content, features, tools, products, and services, in order to provide you, the customer, with a personalized shopping experience (the "Services"). Barelya is a store powered by Shopify, which enables us to provide the Services to you. This Privacy Policy describes how we collect, use, and disclose your personal information when you access or use the Services, make a purchase or other transaction, or otherwise communicate with us. If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy governs to the extent of that conflict regarding the collection, processing, and disclosure of your personal information.

Please read this Privacy Policy carefully. By accessing and using the Services, you acknowledge that you have read this Privacy Policy and understand how we collect, use, and disclose your information as described herein.

Personal Information We Collect or Process

When we use the term "personal information," we are referring to information that identifies, relates to, or could reasonably be linked with you or another person. Personal information does not include information that is collected anonymously or that has been de-identified, so that it cannot identify or reasonably be linked with you. We may collect or process the following categories of personal information, including inferences drawn from that information, depending on how you interact with the Services, where you live, and to the extent permitted or required by applicable law:

  • Contact details including your name, address, billing address, shipping address, phone number, and email address.
  • Financial information including credit card, debit card, and bank account numbers, payment card information, bank account information, transaction details, payment method, payment confirmation, and other payment details.
  • Account information including your username, password, security questions, preferences, and settings.
  • Transaction information including items you view, place in your cart, add to your wishlist, purchase, return, exchange, or cancel, as well as your past transactions.
  • Your communications with us including information you include in communications with us, for example when sending a customer service inquiry.
  • Device information including information about your device, browser, or network connection, your IP address, and other unique identifiers.
  • Usage information including information about how you interact with the Services, including how and when you access or interact with them.

Sources of Personal Information

We may collect personal information from the following sources:

  • Directly from you, including when you create an account, access or use the Services, communicate with us, or otherwise provide us with your personal information;
  • Automatically through the Services, including from your device when you use our products or services or access our websites, and through the use of cookies and similar technologies;
  • From our service providers, including when we engage them to enable certain technologies and when they collect or process your personal information on our behalf;
  • From our partners or other third parties.

How We Use Your Personal Information

Depending on how you interact with us or which Services you use, we may use your personal information for the following purposes:

  • To provide, tailor, and improve the Services. We use your personal information to provide the Services to you, including to fulfil our contract with you, process your payments, process your orders, remember your preferences and items you are interested in, send you notifications related to your account, process purchases, returns, exchanges, or other transactions, create, maintain, and otherwise manage your account, arrange for shipping, facilitate any returns and exchanges, enable you to post reviews, and create a personalized shopping experience, such as by recommending products related to your purchases. This may include using your personal information to better tailor and improve the Services.
  • Marketing and advertising. We use your personal information for marketing and promotional purposes, such as to send you marketing, advertising, and promotional communications by email, text message, or postal mail, and to show you advertisements for products or services on the Services or on other websites, including based on items you have previously purchased or added to your cart and other activity on the Services.
  • Security and fraud prevention. We use your personal information to authenticate your account, provide a secure payment and shopping experience, detect, investigate, or take action regarding fraudulent, illegal, dangerous, or malicious activity, protect public safety, and secure our Services. If you choose to use the Services and register an account, you are responsible for keeping your account credentials safe. We strongly recommend that you do not share your username, password, or other access details with anyone else.
  • Communicating with you. We use your personal information to provide customer support, respond to your requests, offer effective service, and maintain our business relationship with you.
  • Legal reasons. We use your personal information to comply with applicable law or respond to valid legal process, including requests from law enforcement or government agencies, to investigate or participate in civil discovery proceedings, potential or actual litigation, or other adversarial proceedings, and to enforce our terms or policies or investigate potential violations thereof.

How We Disclose Personal Information

In certain circumstances, we may disclose your personal information to third parties for legitimate purposes, subject to this Privacy Policy. Such circumstances may include:

  • With Shopify, vendors, and other third parties who provide services on our behalf (e.g., IT management, payment processing, data analytics, customer support, cloud storage, fulfillment, and shipping).
  • With marketing and business partners to provide you with marketing services and advertisements. For example, we use Shopify to support personalized advertising through third-party services, based on your online activity with different merchants and websites. Our marketing and business partners will use your information in accordance with their own privacy notices. Depending on where you live, you may have the right to direct us not to share information about you for purposes of showing you targeted advertising and marketing based on your online activity with different merchants and websites.
  • When you direct us to, request that we, or otherwise consent to our disclosure of certain information to third parties, such as to ship you products or through your use of social media widgets or login integrations.
  • With our affiliates or otherwise within our corporate group.
  • In connection with a business transaction such as a merger or bankruptcy, to comply with any applicable legal obligation (including in response to subpoenas, search warrants, or similar requests), to enforce applicable terms of service or policies, and to protect or defend the Services, our rights, and the rights of our users or third parties.

Relationship with Shopify

The Services are hosted by Shopify, which collects and processes personal information about your access to and use of the Services in order to provide and improve the Services. Information you submit to the Services will be transmitted to and shared with Shopify, as well as with third parties that may be located in countries other than your country of residence, in order to provide and improve the Services. In addition, to protect, develop, and improve our business, we use certain enhanced features of Shopify that incorporate data and information from your interactions with our store, as well as with other merchants and with Shopify. To provide these enhanced features, Shopify may use personal information collected from your interactions with our store, with other merchants, and with Shopify. In these circumstances, Shopify is responsible for processing your personal information, including in responding to your requests to exercise your rights with respect to the use of your personal information for these purposes. To learn more about Shopify's use of your personal information and the rights you may have, you can review Shopify's Consumer Privacy Policy at https://www.shopify.com/legal/privacy/app-users. Depending on where you live, you may be able to exercise certain rights related to your personal information here: https://privacy.shopify.com/en.

Third-Party Websites and Links

The Services may provide links to websites or other online platforms operated by third parties. If you follow links to sites not affiliated with or controlled by us, you should review those sites' privacy and security policies and other terms and conditions. We do not guarantee and are not responsible for the privacy or security of such sites, including the accuracy, completeness, or reliability of information found on those sites. Information you share in public or semi-public spaces, including information you share on third-party social media platforms, may also be visible to other users of the Services and/or users of those third-party platforms without restriction as to its use by us or any third party. The inclusion of such links does not, by itself, imply any endorsement of the content of those platforms or of their owners or operators, unless otherwise stated on the Services.

Children's Data

The Services are not intended for use by children, and we do not knowingly collect personal information about children under the age of majority in your jurisdiction. If you are the parent or guardian of a child who has provided us with their personal information, you may contact us using the contact details below to request its deletion. As of the effective date of this Privacy Policy, we do not have actual knowledge that we "share" or "sell" (as those terms are defined under applicable law) personal information of individuals under 16 years of age.

Security and Retention of Your Information

Please note that no security measures are perfect or impenetrable, and we cannot guarantee "perfect security." In addition, any information you send to us may not be secure while in transit. We recommend that you do not use unsecure channels to communicate sensitive or confidential information to us.

How long we retain your personal information depends on different factors, such as whether we need the information to maintain your account, provide the Services, comply with legal obligations, resolve disputes, or enforce other applicable contracts and policies.

Your Rights and Choices

Depending on where you live, you may have some or all of the rights listed below in relation to your personal information. However, these rights are not absolute, may apply only in certain circumstances, and in certain cases, we may decline your request as permitted by law.

  • Right to access/know. You may have a right to request access to personal information that we hold about you.
  • Right to delete. You may have a right to request that we delete personal information we hold about you.
  • Right to correct. You may have a right to request that we correct inaccurate personal information we hold about you.
  • Right to portability. You may have a right to receive a copy of the personal information we hold about you and to request that we transfer it to a third party, in certain circumstances and with certain exceptions.
  • Managing communication preferences. We may send you promotional emails, and you may opt out at any time by using the unsubscribe option displayed in our emails. If you opt out, we may still send you non-promotional emails, such as those about your account or orders you have made.

If you are a resident of the UK or the European Economic Area, and subject to applicable local law exceptions and limitations, you may also have the right to:

  • Object to and restrict processing: You may have the right to ask us to stop or restrict our processing of your personal information for certain purposes.
  • Withdraw consent: Where we rely on consent to process your personal information, you may have the right to withdraw this consent. If you withdraw your consent, it will not affect the lawfulness of processing based on your consent before its withdrawal.

You may exercise any of these rights where indicated on the Services or by contacting us using the contact details provided below. To learn more about Shopify's use of your personal information and the rights you may have, including rights related to information processed by Shopify, you can review https://privacy.shopify.com/en.

We will not discriminate against you for exercising any of these rights. We may need to verify your identity before processing your requests, as permitted or required under applicable law. Consistent with applicable law, you may designate an authorized agent to make a request on your behalf. Before accepting such a request from an agent, we will require that the agent provide proof that you have authorized them to act on your behalf, and we may need you to verify your identity directly with us. We will respond to your request in a timeframe consistent with applicable law.

Complaints

If you wish to raise a concern about our use of your personal information, please contact us using the details below. You may have the right to appeal our decision by contacting us using the details below, or to lodge a complaint with the relevant data protection authority in your jurisdiction. For the EEA, a list of supervisory authorities is available here: https://edpb.europa.eu/about-edpb/about-edpb/members.

International Transfers

Please note that we may transfer, store, and process your personal information outside of the country in which you reside.

If we transfer your personal information out of the European Economic Area or the United Kingdom, we will rely on recognized transfer mechanisms, such as the European Commission's Standard Contractual Clauses, or equivalent contracts issued by the relevant competent authority in the UK, unless the transfer is to a country that has been determined to provide an adequate level of protection.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time, including to reflect changes to our practices or for other operational, legal, or regulatory reasons. We will post the revised Privacy Policy on this website, update the "Last updated" date, and provide notice as required by applicable law.

Contact

If you have questions about our privacy practices or this Privacy Policy, or if you would like to exercise any of the rights available to you, please email us at contact@barelya.com. For the purposes of applicable data protection law, we are the data controller of your personal information.